Research Track

  • Room 105  16:00~17:30
  • Online Experiments and Advertising
  • Chair: Ee-Peng Lim, Singapore Management University
  • 16:00~16:30
  • Adscape: Harvesting and Analyzing Online Display Ads
    Paul Barford, Igor Canadi, Darja Krushevskaja, Qiang Ma and S Muthukrishnan
  • 16:30~17:00
  • Statistical Inference in Two-Stage Online Controlled Experiments with Treatment Selection and Validation
    Alex Deng, Yu Guo and Tianxi Li
  • 17:00~17:30
  • An Experimental Evaluation of Bidders’ Behavior in Ad Auctions
    Gali Noti, Noam Nisan and Ilan Yaniv